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From experiential marketing to bright whites, 2025 is set to see trends prioritising wellness, innovation and sustainability, according to a report by AF&CO.
As we look ahead to wine in 2025, the industry is undergoing a transformation driven by shifting consumer preferences, climate challenges, and generational tastes. From low-alcohol wines to experiential offerings, here are the trends that will define the year ahead, based on insights from the AF&CO + Carbonate Trends Report 2025.
Chenin Blanc leads the charge in bright whites
White wines are poised for continued growth in 2025, outpacing reds globally. Beyond mainstays like Sauvignon Blanc and Pinot Grigio, under-the-radar varieties are gaining attention. Chenin Blanc is emerging as a standout, combining the crispness of Sauvignon Blanc with Chardonnay’s complexity, making it both versatile and age-worthy.
In the Loire Valley, where Chenin Blanc thrives, producers predict its plantings will surpass Sauvignon Blanc, thanks to its resilience in a warming climate. Bourgueil, traditionally a red wine appellation, has begun lobbying for a high-quality designation for its Chenin Blanc wines, signalling the grape’s resurgence. Across the Atlantic, California winemakers and Washington’s Chateau Ste. Michelle are spearheading a revival of Chenin Blanc in the United States, further broadening its appeal.
Innovative whites such as White Malbec from Argentina and White Pinot Noir from Oregon are also reshaping the category, offering fresh, unexpected options for adventurous drinkers.
Low-alcohol wines for wellness-conscious consumers
Health and wellness trends continue to influence the wine industry, with low-alcohol wines gaining momentum. Brands such as Duckhorn, Kendall Jackson, and Kim Crawford have introduced reduced-alcohol ranges to appeal to health-conscious consumers seeking moderation without sacrificing flavour.
Similarly, Chilean wine brand Casillero del Diablo, owned by Concha y Toro, has launched its first alcohol-free wine in the UK market with the introduction of a de-alcoholised sparkling wine.
The trend aligns with the broader movement towards mindful drinking, as consumers increasingly look for wines that complement their lifestyles.
Alternative formats and sweet wines
Cans, magnums, and other packaging formats are resonating with younger consumers prioritising convenience and sustainability. Additionally, sweeter wines with lower alcohol are successfully drawing in new drinkers. Inspired by global flavour trends, these approachable wines tap into the popularity of sweet and spicy combinations, broadening wine’s appeal to diverse audiences.
Experience-driven consumption
Wineries are moving beyond traditional tastings to create immersive, memorable experiences. Younger generations, particularly Gen Z and Millennials, are drawn to events where wine is part of a larger narrative. From art installations to retro-inspired social hours, wineries like Bella Union in Napa Valley are aiming to engage younger consumers through unique on site tasting spaces, and features like outdoors after hours bars.
Sustainability and adaptation
Sustainability remains a critical focus as climate change impacts vineyard management and consumer priorities. The shift towards resilient grape varieties, such as Chenin Blanc, reflects efforts to adapt to changing growing conditions. At the same time, eco-friendly packaging and practices are increasingly integral to marketing strategies aimed at environmentally conscious consumers.
Gisborne winemaker Geoff Wright has been forced to cancel this year’s grape harvest after breaking his leg in a motorcycle accident.
Wright, who owns Wrights Vineyard and Winery with wife Nicola, was set to begin picking their organically grown grapes at Ormond and Manutūkē — usually one of the first harvests in the district. But an accident on his Ormond property last Thursday left him with multiple fractures in his right leg. “I’m currently in Gisborne Hospital, waiting for surgery,” he said. He has been advised he won’t be able to drive or operate machinery for the next two to three months, ruling him out of running for this year’s vintage.
Nicola Wright shared the news on social media. “It’s been a heartbreaking turn of events for what would have been Geoff’s 25th harvest — a real milestone,” she said. “But for now, our focus is on Geoff’s recovery.”
With just the two of them running the winery, the couple has decided to sell their organic grapes to other producers.
She says their grapes grow on flat vineyards and can easily be harvested by machine, with vines low yielding with high quality in mind.
Interested wineries are invited to get in touch via email.
Geoff Wright thanked everyone for their support. “I’m feeling the love. It’s feeling a bit like a sabbatical at present — just without the paid leave.”
By Byron Kaye and Sherin Sunny, Reuters | February 13, 2025
Bottles of Penfolds wine are on sale at a wine shop in central Sydney August 4, 2014. REUTERS/David Gray/File Photo
Penfolds wine producer Treasury Wine Estates (TWE.AX), opens new tab pulled the sale of its cheap drinks division after failing to find an attractive offer and cut its prediction for annual profit, sending its shares tumbling.
The division’s weak results and outlook soured an otherwise upbeat first-half result for Australia-listed Treasury as exports to China roared back to life after the end to three years of crippling tariffs imposed by Beijing.
Treasury had planned to offload budget labels including Wolf Bass and Lindeman’s last year amid a global trend of young drinkers turning away from alcohol. But “the offers received for these brands did not represent compelling value and therefore their retention is the best course”, it said on Thursday. Net profit excluding one-off items jumped 33% to A$239.6 million ($150 million) in the six months to end-December, just short of the average analyst forecast from data aggregator Visible Alpha.
Bottles of Penfolds Grange wine and other varieties, made by Australian wine maker Penfolds and owned by Australia’s Treasury Wine Estates, sit on shelves for sale at a winery located in the Hunter Valley, north of Sydney, Australia, February 14, 2018. REUTERS/David Gray/File Photo
That owed much to the first full reporting period of exports to China since 2020 and the contribution of recently-bought U.S. winery business DAOU. But pre-tax profit from its “premium brands” unit, which includes its cheaper wine labels, halved, partly “reflecting softness in consumer demand for wine at lower price points”.
Citing reduced expectations for the unit, the company now expects pre-tax profit of about A$780 million for the financial year ending in June. That compares with an earlier estimate of A$780 million to A$810 million. Treasury shares lost 4% by midsession, having fallen as much as 8% at one point as analysts downgraded their forecasts in line with the new guidance. The overall market (.AXJO), opens new tab was flat.
“With the company deciding not to sell its commercial portfolio, (the premium brands business) might be a drag on group earnings for some time,” Citi said in a note.
UBS said the guidance downgrade was “disappointing but somewhat reflected in share price”. The stock is down 4% compared to a year ago while the broader market has gained 12%.
Treasury declared an interim dividend of 20 Australian cents per share, compared with 17 Australian cents last year.
It’s that time again when we greet the new year with the world’s most wanted wines.
And kicking off this most anticipated series is that old French stalwart-cum-Kiwi icon, Sauvignon Blanc.
Fresh and vibrant with the capacity – if aged in oak or on lees – to be rich, textured and unctuous, although these expressions are rarer than their steelier counterparts.
This year’s list incorporates styles ranging from traditional Loire elegance to the New Zealand zingers that threw the Antipodean islands onto the world stage.
However, what’s interesting about this list is how virtually unchanged it is from last year’s with Louis-Benjamin – Didier Dagueneau’s Silex once more leading the pack.
Didier Dagueneau was himself a risk-taker and, after a career in motorcycle sidecar racing, he eventually brought his rebellious spirit to winemaking.
However, despite ruffling feathers up and down the Loire Valley, Dagueneau succeeded in revitalizing the region. After his fatal ultralight plane accident in 2008, Dagueneau’s children have continued his legacy, with the bottles now bearing his son Louis-Benjamin’s name.
Despite being the world’s most popular Sauvignon Blanc for a second year in a row, with an aggregated score of 93 points, the Silex has changed very little pricewise, dropping from last year’s $225 to this year’s $223, while ten years ago, it hovered around $115.
Number two is Marlborough‘s perennial Cloudy Bay, which took third place last year. Cloudy Bay was founded in 1985 by David Hohnen – who had already established Cape Mentelle Vineyards in Australia’s Margaret River – and successfully put New Zealand wine on the map.
With an aggregated score of 90 points, it’s clear since those heady days in the 80s, that Cloudy Bay has yet to fall out of fashion, while prices have remained remarkably benign. Last year, it was $33 and has dropped a dollar to this year’s $32. Ten years ago it was roughly $27, proving astonishingly stable despite the passing of a decade.
Third is the Pavillon Blanc du Château Margaux, which took second place last year. One of the Médoc‘s most illustrious estates, Château Margaux is best known for its classic red blends, however, their whites still clearly hit the mark.
With an aggregated score of 94 points, it currently sits at $318, a minor drop from last year’s $328, although a marked increase from the $181 of ten years ago.
Number four is another from Louis-Benjamin – Didier Dagueneau, this time the Pur Sang. The name is a direct translation of “purebred” – which often refers to thoroughbred horses – the label depicts the famous Lascaux cave painting of a horse.
The name suggests excellence, and this is reflected in the critic score of 93 points. It occupies the same spot as it did last year, and near enough the same price, coming in at $146 versus last year’s $145, having crawled up from the $87 of a decade ago.
Number five was also on last year’s list in the exact same place, the Edmond Vatan Sancerre Clos la Neore. A small producer, Edmond Vatan is one of the most lauded producers in the Loire Valley, having built a reputation for making Sancerre that can age for decades.
However, with an aggregated score of 93 points, it also comes at a cost. A price tag of $367 makes it the second most expensive Savvy on this list, however, it’s still a marked come down from last year’s $455. Ten years ago, it sat at $101.
Six is the only American to make this list and the most expensive by several country miles. Last year it flew in at number seven, this year it’s clambered up a slot, absolutely no prizes for guessing what, it’s Screaming Eagle.
The luxury Californian winery based in Napa’s Oakville was first established in 1986 by former real estate agent Jean Phillips, who initially sold fruit to other Napa producers. However, after building a winery, 1992 saw the release of the first vintage of Screaming Eagle to rapturous praise – particularly from Robert Parker – firmly establishing cult status.
However, despite a 93 points critic score and the perennial waiting list, prices have dropped. Ten years ago, the wine stood at $3820 and last year it came in at $3955, however, this year it’s dropped to $3398 proving even the great eagle can’t escape a cost-of-living crisis.
Number seven is a Sancerre by Domaine Vacheron which didn’t feature on last year’s list. Another leading family-owned Loire producer, the estate is biodynamically run by third winemaking generation cousins, Jean-Laurent and Jean-Dominique.
Ten years ago, it came in at $24, today – with an aggregated critic score of 90 points – it rocks in at a still modest $38.
Eight is another Kiwi offering, the Greywacke Sauvignon Blanc, which has slid two places from last year’s list. The Marlborough winery is owned by Kevin Judd, whose previous stint as a winemaker for Cloudy Bay saw him rise to prominence. As well as an excellent winemaker, Judd is also an impressive vineyard photographer.
The wine itself has an aggregated critic score of 91 points, while its price has been resolutely consistent. Ten years ago it was $20, last year it was $23, while this year it’s dropped a dollar to $22.
Number nine is a final entry from Louis-Benjamin – Didier Dagueneau with their ‘Blanc etc.’ / ‘Blanc Fume de Pouilly’. The name somewhat convoluted by the wine previously being called ‘Blanc Fume de Pouilly’ until it was later renamed ‘Blanc etc.’
Having dropped one place from last year’s list, Blanc.etc has still retained an impressive score of 90 points, however, the price has seen various shifts. Ten years ago, the wine came in at $60, last year it was $97 and this year, it’s crept up to $104.
Lastly in this year’s most wanted Savvy B, is the Francois Cotat Sancerre Les Monts Damnés occupying the exact same spot as it did last year. Francois Cotat is known for producing a traditional style of Sancerre from its esteemed Monts Damnés vineyard. Today, the estate is run by cousins Pascal and Francois Cotat who have followed in their fathers’ – the original founders – footsteps.
With an aggregated score of 92 points, this sophisticated sav has remained fairly consistent pricewise. Ten years ago, it hovered around $44, and the in the last two years, the price has remained at a steady $80.
When it comes to the world’s most sought-after Sauvignon, there’s not just one thing people are looking for. Some people are searching for French, others Kiwi. Some are searching for bargains, others the most expensive wines they can think of. From traditional to tongue-tingling modern styles, Savvy B really does offer it all.
In Big Sur, California, an eccentric house has hit the market for a whopping $US3.265m (NZ$5.2m).
The Barrel House is an architect-designed property that does what it says on the tin – the house is built from two connected redwood wine barrels.
In their past lives, each of the two barrels would have held over 80,000 litres of wine. Today, it’s a bespoke residence designed by famed local architect Mickey Meunnig, dubbed “the man who built Big Sur”.
The house perches on Pfeiffer Point and it was designed by Mickey Meunnig, often called “the man who built Big Sur”.
The three-bedroom house is built on the side of a steep cliff and has superb views of the mountains and sea beyond.
Exposed redwood walls and ceilings give the interior a rich, rustic look that is amplified by the owner’s eclectic furniture.
The round living room boasts 180-degree views, with west-facing windows bringing in plenty of golden light in the afternoons.
One can only imagine how wonderful it smells when the sun warms the “barrels”.
There are plenty of windows to catch the light right through the day, and a woodburner for chilly winter evenings.
Up a curved timber staircase are two cosy bedrooms, each occupying a whole floor.
The home may look rustic, but it exudes an air of quiet luxury, with the bedrooms upstairs offering a quiet sanctuary.
The main bathroom comes with a generous tub big enough for two, overlooking the gardens and woodland.
There is also a wraparound deck, 2.02ha of grounds, and a bespoke one-bedroom guest house carved into the bluff. This is built from another reclaimed redwood wine barrel.
Your committee has been discussing growing our Club’s membership numbers. If you know of anyone who would like to join our club with the wonderful opportunities for wine appreciation and education, please bring them along to one or two of our monthly evenings. They can experience the members evening, how we operate, and may want to join us.
Appreciation from the committee
Thanks again to everyone who helps with the tables and chairs at the start of our evenings and taking the same down after the meeting. Also taking the tables contents: spittoons/water jugs/cracker plates back to the kitchen.
PLEASE NOTE: We can’t arrive to do the setting up activities any earlier than 7:30 pm as we interrupt the cleaner(s) schedule, the cleaners are in the hall until 7:30 pm.
Kidney Kids is a non-profit organisation established in 1990 to support children with kidney disease and/or urinary tract disorders and their whānau nationwide. As Starship Children’s Health is the main hospital for children with chronic kidney disease, this can mean lengthy periods away from home for the child and their parent/caregiver. During this time away, Kidney Kids aims to help alleviate the stress by offering emotional and practical support to families while their child receives specialised medical treatment.
Last December, Wayne collected another trailer load of screwcaps from Anne, to which he added 3 bags of crushed Aluminium cans provided by a friend of his. These were then taken to Wellington Scrap Metals in Ngauranga Gorge and redeemed for $141 which was then donated to Kidney Kids.
So thank you everyone for bringing along your screwcaps and a special thank you to Anne for continuing to coordinate this activity.
Anne is collecting them to give to the Lions organised Kan Tabs for Kids. No food lids or beer tops, please. Save and bring them to the next monthly meeting.
Indevin founder Duncan McFarlane is thrilled the company is the official wine supplier of the New Zealand Olympic Committee. ANTHONY PHELPS / STUFF
Marlborough will be well-represented at this year’s Olympic Games in Paris, France.
Indevin Group has announced it will be the official wine supplier of the New Zealand Olympic Committee (NZOC).
Indevin will provide its Villa Maria wines at all NZOC events around the globe, including those hosted at New Zealand House in Paris during the Olympic Games.
Indevin was started by Marlborough man Duncan McFarlane in 2003. In 20 years, it has grown to become New Zealand’s largest wine company, with its 15 Valley winery – the company’s largest – at Cloudy Bay, south of Blenheim. Today, it is mostly owned by Blenheim’s Greg Tomlinson and his Tomlinson Group.
Indevin bought the Villa Maria brand, with its connections to Marlborough dating back to the 1980s, in 2021.
McFarlane, who plans to retire as chief executive of Indevin this year, said the company was thrilled with its partnership with the NZOC.
“This is the pinnacle event for New Zealand’s athletes and an opportunity for all New Zealanders to support the hard work and success of our team … we’re honoured to have Villa Maria contribute to the celebrations as our incredible athletes compete on the world stage.”
McFarlane said Indevin and the NZOC were the perfect pairing.
“We share NZOC’s ambition to deliver meaningful impact both within our own teams, and in the communities within which we live, work and play.
“As the official wine supplier of the NZOC, we look forward to raising a glass of Villa Maria to the success of New Zealand athletes and contributing to the vibrant spirit of the Paris 2024 Olympic Games.”
Dressage rider Melissa Galloway and her horse Joey have been back home in Tuamarina for the past year. ANTHONY PHELPS / STUFF
One of those athletes could well be Tuamarina dressage rider Melissa Galloway, who had done “everything” she needed to reach the qualifying standard for this year’s Olympic Games.
NZOC chief executive Nicki Nicol said the NZOC was proud to welcome Indevin as an official supplier.
“We’re thrilled to be welcoming Indevin to our Olympic family at a really exciting time,” Nicol said.
“Indevin is known for excellence in winemaking, and at the NZOC, excellence is what we stand for, so there’s a really nice synergy between our brands and we look forward to promoting and showcasing their fantastic locally-made products.”
Hiking in Girraween National Park. Photo / Lachlan Gardiner
You’re not alone if you’ve never heard of Queensland’s Granite Belt. This little-known wine region has been kept closely under wraps. With epic scenery and delicious drops, no wonder Queenslanders don’t want us to know about it, writes Caroline Gladstone.
Balancing Heart Vineyard occupies a prime position in the shadow of Girraween National Park – a 117sq km expanse of forests and creeks dominated by spectacular granite outcrops, arches and bizarrely shaped lumps of stone sitting precariously atop lofty peaks.
This is the Granite Belt region of southern Queensland, home to more than 50 vineyards, wineries and cellar doors.
Balancing Heart takes its name from a heart-shaped chunk of granite that rolled down the mountain eons ago and has pride of place among the vineyard’s premium shiraz vines.
Balancing Heart Vineyard is home to bizarrely shaped lumps of stone sitting precariously atop lofty peaks.
With altitudes between 800m and 1500m, the Granite Belt is Australia’s highest wine region, which took root, so to speak, 15km away at Ballandean Estate. There, in 1968, Angelo Puglisi produced the first shiraz on a vineyard his grandfather had bought 30 years earlier to grow table grapes.
Five decades on and shiraz and its cool-climate cousins, – chardonnay, cabernet, and merlot – are still the region’s mainstays, however, a growing number of Mediterranean varieties including fiano, petit verdot and nebbiolo and an Eastern European wine, saperavi, are gaining notoriety.
Yet, despite high praise from wine writers, the region – three hours from Brisbane and an hour from the New South Wales border – is relatively unknown. Mention it to a sophisticated Sydneysider or Melburnian and you’ll likely draw quizzical looks. It seems this 305ha pocket, on the eastern spine of the Great Dividing Range, is still very much a Queensland secret.
And Queenslanders love it, flocking there in record numbers during the Covid border closures to sample the fruits of the vine and stock up on gourmet produce and snuggle into guesthouses during winter, fondly known as brass monkey season.
At its centre is Stanthorpe, Queensland’s coldest town, which proudly displays its chilly temperatures on a giant thermometer outside the visitors’ centre.
Barrel View Luxury Cabins in Ballandean are designed to look like giant halved wine barrels.
The town (population 5500) and a clutch of northern Granite Belt villages have a long agricultural history. Decades before commercial vines were planted, they grew apples, pears, berries and stonefruit. Today the region’s one million apple trees produce around 20 per cent of Australia’s crop, while fruit and vegetables are still very much part of the economy. Growers such as Nicoletti Orchards and Eastern Colour open their farms to the public for apple and strawberry picking and the hottest ticket at the biennial Grape & Apple Harvest Festival, a fixture on the calendar since 1966, is the public grape crush where bare-footed folk squish as many grapes as they can to be crowned Queensland’s grape-crushing champion.
With such a bounty of good food and wine, a Granite Belt trip deserves at least a two-night stay and an escorted winery tour to remove the angst of drink-driving. Mini-van day tours visit five wineries and include lunch, while new ways to explore the vineyards include self-guided or group cycling tours that travel on e-bikes.
Accommodation choices run from the cosy to the curated with many guesthouses, bushland cottages and cabins set among the vines. One that has grabbed the headlines since its opening in October is Barrel View Luxury Cabins in Ballandean.
Views of the grapevines and distant hills from Barrel View Luxury Cabins.
Designed like giant halved wine barrels with exterior timber cladding bound by metal hoops, each of the three cabins is the last word in decadence, with curved travertine walls, slick kitchens with the latest appliances and huge oval windows bringing in the views of the grapevines and distant hills.
Another property embedded in a vineyard, with the added advantage of an onsite cellar door, is Ridgemill Estate. Comprising 12 studio cabins and a three-bedroom cottage, guests have several wine experiences at their fingertips from tastings, master classes and vineyard tours led by the winemaker.
Heading out from Brisbane, a good place for a lunch break or even an overnight stay is Warwick, an historic town of impressive sandstone buildings and eclectic events including the annual rodeo and the Celtic Festival. Here the place to stay is the Abbey Boutique Hotel, an 1891-built Gothic-designed former convent and girls’ boarding school. Each of the 12 individually themed rooms has a story, such as the sought-after Bavarian room, once the girls’ dormitory and later the nuns’ chapel, and the Mother Superior’s room, created from four smaller nuns’ cells, with a glorious, canopied bed and cosy fireplace.
Ridgemill Estate boasts 12 studio cabins embedded in a vineyard.
A short detour to Allora, 25km north, would appeal to history lovers: it houses both the restored Glengallen homestead, considered the finest house in Queensland when built in 1864 by wealthy pastoralists, and Mary Poppins’ House. The latter was the childhood home of author P.L. Travers, who as a 6-year-old girl moved there with her family in 1905. Guided tours tell the story of the girl, born Helen Lyndon Goff, who later adopted her father’s first name of Travers, and changed Helen to Pamela, reportedly because she thought it was ” pretty”. She moved to England in 1924 and began writing her famous novel, the first of a series of eight Mary Poppins stories, 10 years later.
From Warwick it’s an hour’s drive to wine country and the first Granite Belt village of Cottonvale, home of Heritage Estate Wines. Another 50 wineries are located down country roads in the villages of Thulimbah, Applethorpe, Severnlea, Ballandean and Wyberba that lead off the New England Highway as it wends south towards Girraween National Park and the NSW border.
Wine enthusiasts can partake in a “Winemaker for the Weekend” course at the Queensland College of Wine Tourism.
Each has something different to offer.
Heritage Estate Wines holds tastings, lunches and monthly five-course degustation dinners (complete with old movies) where guests dress to the nines in a huge mid-19th century cellar door that was once an apple barn. Owners Therese and Robert Fenwick love to entertain and their latest offering is a weekly Friday night progressive dinner that begins with hors d’oeuvres among the vines and culminates with dessert in the cellar door.
Ballandean Estate, the oldest winery in Queensland, offers daily tastings and grazing platters in the rustic barrel room amid century-old wine barrels, while Whiskey Gully Wines’ cellar door occupies the 1880-built colonial homestead known as “Beverley”, where owner and multi-instrumentalist musician John Aldridge entertains guests at Saturday night dinners with an array of tunes.
Robert Channon Wines offers guided wine tastings including their award-winning verdelho in a venue that overlooks beautiful Singing Lake, and weekend lunches in the Persian Poppy, the region’s most exotic restaurant where dishes such as camel tajine grace the menu.
Discover a spectacular setting of giant granite boulders in Girraween National Park.
While locations and quirky features differ, what unites Granite Belt wineries are their “Strange Birds” – the wine varieties that represent less than 1 per cent of Australia’s vines, which include fiano, frontenac gris, malbec, gewurztraminer, marsanne, sylvaner, saperavi and nebbiolo. Visitors can pick up a Strange Bird Trail map and head out on a journey of discovery. One not to be missed is Bent Road Wines; owners Glen and Andrew provide tastings in an old timber church they bought on eBay, and show visitors the huge amphora vessels, known as qvevri, imported from Georgia (the former Soviet Republic) that has made saperavi, a robust red wine, for more than 8000 years.
“Winemaker for the Weekend” course at the Queensland College of Wine Tourism, the only facility of its kind in the world, or book a “Wine Philosophy” course with Balancing Heart Vineyard’s winemaker and viticulturalist Mike Hayes.
Named 2017 Queensland Winemaker of the Year, Hayes leads a fun session of swirling, sniffing and tasting of five of the vineyards top drops, including the acclaimed Campfire Company Red, in a spectacular setting beneath the granite boulders of Girraween National Park.
Getting there
WHERE ARE WE? Southern Queensland, Australia. Within 3hrs drive of Brisbane, the Gold Coast and Byron Bay.
Brisbane is the easiest airport to fly into from New Zealand, with many of the Granite Belt’s townships sitting a 2.5-hour drive south of the airport.
It’s a steaming 26.5C in Hawke’s Bay as a retired King’s Counsel handpicks Chardonnay grapes in the wake of a cyclone.
He’s one of a team of volunteers who heeded the call from winemaker and Chardonnay specialist Tony Bish, who’s lost 75% of his intended intake to the rain and floods this season. “We’ve written off about 150 tonnes out of a 200-tonne intake,” Tony says on 9 March, about to drive his trailer of freshly picked fruit back to the winery. “It’s been a hard season.”
But despite knowing he won’t meet export orders, which take up half his production, Tony is heartened by the response from his local community, with people of all ages joining the harvest, alongside a team of seasonal workers from Vanuatu.
Tony Bish, Winemaker
The wine community has pitched in too, with Marlborough growers offering a lifeline for Tony’s Fat & Sassy consumer brand. On realising the extent of crop losses, Tony emailed his contacts in the region and revealed he was “desperate for Chardonnay”.
The response was good, both from those willing to part with their fruit, and others offering moral support. “It’s a case of Marlborough helping Hawke’s Bay,” he adds. “Basically the story will be Fat & Sassy goes to Marlborough. Thanks to our colleagues in Marlborough helping us through a cyclone, we’ll be able to keep continuity in the domestic market.”
In the meantime, he’s excited about the quality of fruit still hanging on the vine, to be picked at the end of March for his premium labels. “We are going to pick some really good fruit, so there’s a happy ending in sight. It’s going to deliver something delicious.”