The Ambassadors of Marlborough Sauvignon Blanc

Vinography: a Wine Blog | 27 Dec, 2025

Two parallel universes of Marlborough Sauvignon Blanc exist: one in which quantities are measured in shipping-container units destined for grocery stores everywhere, the other where artisan winemakers work ceaselessly to demonstrate that terroir and craftsmanship can speak through one of the world’s most popular wine styles.

The latter being a more interesting place to live and drink, let’s take a look at the latest efforts of Appellation Marlborough, the group of more than 65 producers dedicated to evangelizing and showcasing the sub-regionality of New Zealand’s largest and most misunderstood wine appellation.

This group of producers, most of them small, has spent considerable effort seeking out, studying, and making wine from the many distinct areas of Marlborough, each with its own microclimates and geologies. The resulting wines demonstrate that not all Marlborough Sauvignon Blanc is created equal.

Which is to say, not all of it is farmed conventionally to massive yields, harvested mechanically, deliberately worked a bit harder to increase those famous green flavors, fermented at low temperatures with thiol-driven yeast strains to further amplify tropicality, and left just slightly sweet for its millions of adoring fans around the world.

Savvy Artisans

The official subregional map of Marlborough courtesy of Appellation Marlborough
The official subregional map of Marlborough courtesy of Appellation Marlborough

Instead, we have entered an age of single-vineyard–designated Sauvignon Blancs capable of expressing the nuances of site and vintage variation. Some of these wines are fermented in oak and built in a more classic French style for aging, while others are fermented with ambient or more neutral yeasts. All prove far more interesting than your typical $10 supermarket Savvy.

In the service of telling this story, the folks at Appellation Marlborough recently began assembling an annual collection of wines to send to writers and critics around the world, serving as ambassadors for this newer, more nuanced world of Marlborough Sauvignon Blanc.

Labeled the Appellation Marlborough Collection, this set of 12 wines was selected from more than 90 submissions through a blind tasting conducted by Stephen Wong MW and Cameron Douglas MS of New Zealand, and Toni Paterson MW of Australia.

Primarily featuring the 2025 vintage, the collection also includes a couple of wines each from 2024 and 2023.

One Helluva Vintage

A view of vineyards in the Wairau Valley
A view of vineyards in the Wairau Valley

By all accounts, the 2025 vintage in Marlborough came as a welcome relief after several tough years in the region, which is still reeling from post-pandemic market fluctuations, challenging seasons in 2021 and 2023, swings from undersupply to oversupply, and a 2022 vintage that nearly went unpicked due to COVID lockdowns.

In contrast to those troubles, 2025 was about as serene as vintages get, with a mild spring, untroubled (if slightly early) flowering, and higher-than-average yields. What began as a warm summer turned cooler in January and February, extending the season and slowing ripening in ways that tend to get winemakers very excited and happily jabbering about flavor development and phenological ripeness.

In short, you would have had to take your eye off the ball considerably to make bad wine in 2025. Most producers seem positively delighted with the quality of their wines, and based on my tasting below, I would tend to agree.

These twelve wines are wonderful examples of the quality and individuality to be found in New Zealand Sauvignon Blanc, for those willing to take a little time, a bit of effort, and spend just a little more.

Tasting Notes

Not all of these wines are exported to the US, and in the case of one, not exported at all. I have made my best guess at what US pricing would be for those wines that are not easily found online.

2025 Blank Canvas “Holdaway Vineyard” Sauvignon Blanc, Lower Wairau, Wairau, Marlborough, New Zealand

Palest gold in color, this wine smells of blackcurrant leaf and lime zest with a hint of wet wool. In the mouth, stony flavors of lemon pith, green apple, black currant leaf, and wet wool have an interesting savory quality and a faintly chalky texture. Excellent acidity with a stony resonance in the finish. Regeneratively farmed fruit, 25-year-old vines, machine harvested. Fermented in stainless steel and matured on light lees. 13% alcohol. 2 g/l residual sugar. Closed with a screwcap. NZWG-certified sustainable. Vegan. Score: between 9 and 9.5.

2025 Clos Henri “Estate” Sauvignon Blanc, Central Wairau, Wairau, Marlborough, New Zealand

Palest gold in the glass, this wine smells of lemon and pomelo pith mixed with a hint of green apple. In the mouth, wonderfully bright lime and lemon zest flavors have a faint salinity and a lovely wet pavement minerality. There’s a quivering electricity to this wine that is extremely compelling. A hint of passionfruit and green apple lingers in the finish. Certified organic grapes are machine harvested, and free run juice is fermented in stainless steel and ages for 3 months on the lees with battonage. 13.5% alcohol. Less than 1 g/l residual sugar. Closed with a screwcap. Score: between 9 and 9.5.

2025 Cloudy Bay Sauvignon Blanc, Wairau, Marlborough, New Zealand

Palest gold in the glass, this wine smells of passionfruit and guava with a hint of candied lime. In the mouth, crisp green apple and passionfruit flavors mix with a touch of lime zest. Very good acidity. Fermented in stainless steel with around 1.8% of the final blend fermented in large-format oak, and another portion fermented with ambient yeasts. 13.5% alcohol. Closed with a screwcap. Score: between 8.5 and 9.

2023 Cloudy Bay “Te Koko” Sauvignon Blanc, Wairau, Marlborough, New Zealand

Pale gold in color, this wine smells of struck match, lemon, and lime pith, with a hint of crushed nuts. In the mouth, bright lemon peel, nut skin, and notes of vanilla mix with a silky texture and a touch of salinity. Excellent acidity and nice length. After pressing, the juice is settled for 24 hours and then racked into 7% new French oak barrels and large format cuves, where it ferments with a combination of ambient and commercial yeasts. It then ages for 11 months on the fine lees in a combination of vessels, including small and large-format barrels as well as concrete. 13.5% alcohol. Closed with a screwcap. Score: around 9.

2023 Greywacke “Wild” Sauvignon Blanc, Marlborough, New Zealand

Pale gold in the glass, this wine smells of citrus pith and a hint of roasted nuts. In the mouth, mouthwatering flavors of crushed nuts, lemon peel, pomelo pith, and wet chalkboard have a lovely, faint salinity to them and a hint of toasted oak that lingers in the finish. A mix of machine and hand harvesting fruit, which is then lightly pressed and cold settled before being fermented with ambient yeasts in oak barrels, a “small percentage of which” were new. Fermentation lasted nearly 6 months, and the wine was aged for another 12 months with occasional lees stirring. Around two-thirds went through malolactic conversion. 13.5% alcohol. Closed with a screwcap. Score: around 9.

2025 Holdaway Estate “Reserve” Sauvignon Blanc, Lower Wairau, Wairau, Marlborough, New Zealand

Pale gold in color, this wine smells of passionfruit and orange peel. In the mouth, bright passionfruit and gooseberry flavors mix with green apple and a faint saline brightness. Excellent acidity and lovely purity. 12.7% alcohol. 3.1 g/l residual sugar. Closed with a scerwcap. Vegan. Score: around 9.

2025 Rohe Sauvignon Blanc, Blind River, Marlborough, New Zealand

Palest gold in the glass, this wine smells of green apple, cut grass, and wet pavement. In the mouth, green apple and guava flavors have a lovely stony quality and a faint herbal note that lingers in the finish along with notes of lime pith. Very good acidity. After pressing, the juice was fermented in stainless steel at various temperatures. Aged for three months before bottling. 13% alcohol. 4.6 g/l residual sugar. Closed with a screwcap. Score: between 9 and 9.5.

2025 Rohe Sauvignon Blanc, Rapaura, Marlborough, New Zealand

Palest gold in the glass, this wine smells of cut grass, kiwifruit, and lime zest. In the mouth, zippy lime and green guava flavors have a salinity to them and a hint of a grassy herbal note that creeps into the finish with a touch of honeydew melon. After pressing, the juice was fermented in stainless steel at various temperatures. Aged for three months before bottling. 13% alcohol. 4.1 g/l residual sugar. 13% alcohol. Closed with a screwcap. Score: between 9 and 9.5.

2025 TAPI Sauvignon Blanc, Marlborough, New Zealand

Pale gold in the glass, this wine smells of salty green apple and passionfruit. In the mouth, bright passionfruit flavors mix with wet pavement and a lovely lemon pith note. Very good acidity and a silky texture round out the aromatic package. The machine-picked and pressed into stainless steel for fermentation, with 10% of the wine fermented in old oak barrels. Aged on its lees for 4 months before bottling. 13% alcohol. 3.5 g/l residual sugar. Closed with a screwcap. Vegan. Score: between 8.5 and 9.

2024 Te Pā “Oke” Sauvignon Blanc, Lower Wairau, Wairau, Marlborough, New Zealand

Pale gold in color, this wine smells of toasted oak, candied lemon peel, and lime leaf. In the mouth, bright lemon peel and pith mix with a touch of vanilla and roasted nuts, as a silky texture lingers on the palate with a hint of salinity. Hand-picked and whole-bunch pressed into 320L cigares for fermentation with ambient and non-Saccharomyces yeasts. Left unsulphured on gross lees over the winter, then racked to neutral barrels for another 6 months of aging. 13.5% alcohol. 2 g/l residual sugar. Closed with a screwcap. Score: around 9.

2024 Nautilus “The Paper Nautilus” Sauvignon Blanc, Marlborough, New Zealand

Pale gold in the glass, this wine smells of honeysuckle, candied lemon peel, and white flowers. In the mouth, faintly sweet flavors of lemon peel, lime pith, and pink grapefruit have a nice filigreed acidity. There’s a sweet lemon cucumber note that lingers in the finish. Hand-picked and whole-bunch pressed, then settled before racking into a 13-year-old 5000L French oak cuve for fermentation. Inoculated with a non-Saccharomyces yeast for a 30-day fermentation. Then matured on lees for another 8 months before bottling. 13.5% alcohol. 3.4 g/l residual sugar. Closed with a screwcap. Vegan. Score: between 8.5 and 9.

2025 Whitehaven Sauvignon Blanc, Marlborough, New Zealand

Near colorless in the glass, this wine smells of blackcurrant leaf, green apples, and a hint of that classic feline aroma. In the mouth, crisp green guava, green apple, lemon pith, and lime leaf. Very good acidity and a faint grassy salinity round out the package. Machine-harvested and then pressed. Juice settled and then fermented in stainless steel. Aged on light lees in tank for 2 months before bottling. Sterile filtered. 13% alcohol. 1.4 g/l residual sugar. Closed with a screwcap. NZWG-certified sustainable. Vegan. Score: between 8.5 and 9.

Next Chapter for New Zealand Sauvignon Blanc

Courtney Schiessl  VinePair| October 21, 2020

The next chapter for New Zealand Sauvignon Blanc is anything but traditional.

Few wines have a stronger signature style than New Zealand Sauvignon Blanc. Since the grape was first planted in 1975, it has become a sensation among U.S. wine drinkers — not only for its crisp character and zingy acidity but for its sheer reliability. Even without cracking the screw cap, it’s a safe bet that any given bottle of Sauvignon Blanc from New Zealand will be youthful and refreshing, with fresh citrus and grassy, herbaceous notes.

“Marlborough Sauvignon Blanc is truly unique and always identifiable in a lineup of Sauvignon Blancs from around the world,” says Jules Taylor, owner and winemaker of her eponymous Marlborough winery. But, she says, “it is not all the same.” Today’s producers are increasingly intent on showcasing that there’s more to Sauvignon Blanc — and to New Zealand in general — than its stylistic stereotype. Untraditional vinification techniques like barrel ageing and wild fermentation, offbeat sweet and sparkling wines, and regional distinctions outside of Marlborough are all proving that New Zealand Sauvignon Blanc has the potential to be an even more diverse category in the future.

Pioneers of Experimentation

ADVENTURE. HARD WORK. and insanely flavorful NEW ZEALAND WINE
ADVENTURE. HARD WORK.
and insanely flavorful NEW ZEALAND WINE

Over the 40 years since Sauvignon Blanc really took off in New Zealand’s vineyards, winemakers have worked to understand the adopted variety. “Our treatment of Sauvignon Blanc has changed and evolved enormously, both in the vineyards and in the wineries,” says Craig Anderson, the winemaker at Hillersden Wines in Marlborough, who has worked in the country’s wine industry for 23 years. Today, most New Zealand Sauvignon Blanc is produced to highlight aromatics and acidity, using techniques like mechanical harvesting, fermentation at very low temperatures using commercial yeasts, and clarification and bottling as early as possible.

But this signature style also stems from the natural attributes of the grape’s main production hub: Marlborough, home to nearly 89 per cent of the country’s Sauvignon Blanc. Plentiful sunshine, cool temperatures, and moderating maritime influence shape the intensely aromatic, yet piercingly acid-driven style of the wines.

“For a long time, only the ‘classic’ style was being produced,” says Taylor. “That fresh, vibrant, juicy-acidity style. [It’s] the wine that put Marlborough Sauvignon Blanc on the world wine map.” These wines garnered international attention for their unique and distinctive character — a zingy, fresh style unmatched elsewhere — and wineries worked to meet that demand.

Similarly, the rise in new styles of Sauvignon Blanc is partially in response to current market demands. “There’s a thirst for more diversity and complexity from consumers, and also recognition from Marlborough winemakers that the style needs to continue to evolve,” says Duncan Shouler, the chief winemaker for Giesen Group in Marlborough.

However, winemakers are curious by nature. With more than four decades working with the grape under their belts, New Zealand’s vintners are increasingly willing to push the boundaries of what Sauvignon Blanc can be. “Now those producers are confident of their understanding of Sauvignon Blanc, they naturally want to explore alternative expressions of the variety,” says James Healy, the co-owner of Dog Point Vineyard in Marlborough. “Almost all serious producers of Sauvignon Blanc in New Zealand have at least two styles on sale.”

CloudyBayInterestingly, experimentation with Sauvignon Blanc styles is not entirely new in New Zealand. Many point to Cloudy Bay, one of Marlborough’s first wineries, as the pioneer of experimental Sauvignon Blanc winemaking, using techniques like wild fermentation, malolactic fermentation, and barrel ageing in the early 1990s. These early experiments resulted in some of the country’s best-known — and more widely available — untraditional Sauvignon Blancs, notably Cloudy Bay’s iconic Te Koko bottling, first created in the 1996 vintage.

Today, Te Koko showcases a different side of Sauvignon Blanc — a serious and complex version that contrasts the bright and clean Cloudy Bay, Sauvignon Blanc. The majority of the juice undergoes indigenous yeast fermentation followed by malolactic fermentation, and the wine is aged on its lees in a mix of old and new French barrels for 18 months. “This approach builds far more richness, texture, and complexity in the wines,” says Jim White, Cloudy Bay’s technical director, “while the fruit-driven aromas become more complex and some savoury, spicy notes start to show.” It is released as a three-year-old wine.

But the team behind Te Koko has also brought this experience to other wild, barrel-fermented and aged Sauvignon Blancs in New Zealand. Healy, who was one of the winemakers at Cloudy Bay from 1991 until the early 2000s, recognized the potential to craft a Sauvignon Blanc in this style from a specific parcel within the Dog Point Vineyard. “That particular vineyard … produced a wine with a distinct and concentrated citrus influence,” he says, “which, combined with these vinification techniques, made it an obvious choice to make in this way.”

Healy decided to stay away from new barriques, looking instead to other international, cool-climate Sauvignon Blanc regions. “The idea of fermentation in older seasoned barrels, as is done in parts of the Loire, appealed,” he says.

As much as Cloudy Bay’s early experiments informed the creation of Te Koko, they were also tied to the origin of the Wild Sauvignon bottling from Greywacke; co-owner Kevin Judd was Cloudy Bay’s founding winemaker, and the fruit for Te Koko’s 1992 predecessor came from Greywacke Vineyard.

“When we had our first harvest in 2009, it was natural that we would continue the less-trodden path of Sauvignon and develop our own individual style of indigenous fermented Sauvignon Blanc,” says Kimberley Judd, Kevin’s wife and a co-owner of Greywacke. “[Kevin] preferred the richer, in-depth individuality that wild yeast brings to the finished wine.”

While the Wild Sauvignon is made from the same vineyard as Greywacke’s classic Sauvignon Blanc, the two are distinct. “The result is a more savoury, herbal flavour profile in the wine, and a textural quality that builds on the structure and intensity of mouthfeel,” says Judd. “The hands-off process gives the wine some real personality and individuality.”

Exploring New Styles and Regions

Some winemakers are using the country’s signature variety to make wines that are neither still nor dry. “For me, the drive behind making alternative styles of the variety is to show wine buyers and consumers that Sauvignon Blanc as a variety is more diverse than it is given credit for,” says Taylor.

In addition to her classic Sauvignon Blanc and wild, barrel-fermented OTQ, Taylor makes a late-harvest, sweet Sauvignon Blanc in vintages that encourage the development of botrytis, a beneficial mould that grows on grapes, dehydrates them, and concentrates flavours and sugars. The style has been produced in New Zealand in tiny quantities over past decades.

“In the right vintages with good botrytis, a great wine can be made,” says Shouler, who also makes late-harvest Sauvignon Blanc.

Others are experimenting with sparkling styles of Sauvignon Blanc. While many use the tank method to highlight the grape’s intense aromatics, Hunter’s Wines in Marlborough uses the ancestral method to create its Offshoot Pet-Nat. “This Pet-Nat provides a little glimpse at the type of wine our winemakers are used to tasting in the winery before wines are prepared for bottling,” the winery writes on its website.

Because Marlborough is the centre of Sauvignon Blanc production in New Zealand, stereotypical “New Zealand” Sauvignon Blanc is really stereotypical “Marlborough” Sauvignon Blanc. But other regions work with the grape as well, though in markedly smaller quantities.

While nearby spots like Nelson on the upper South Island and Wairarapa on the lower North Island make similarly bright, mouthwatering Sauvignon Blancs, further areas are now defining their own regional styles. The warmer Hawke’s Bay, for instance, has the second-highest numbers of Sauvignon Blanc vines in New Zealand after Marlborough and makes riper, rounder varietal wines. “In the warmer regions to the north, the wines tend to be more tropical and lower in acid, and further south, they are more delicate while retaining good acidity,” says Taylor.

Even Central Otago, New Zealand’s most southerly wine region, counts a handful of Sauvignon Blanc vines among its plantings. “I’ve always portrayed the region as ‘officially too far south and too cold for Sauvignon Blanc,’” says Andy Wilkinson, the director of operations and sales for Misha’s Vineyard in Central Otago. “However, with that said, if you have the right site — one that is exposed to lots of light, both direct and reflected — you can produce the most stunning style of Sauvignon Blanc.”

The rocky soils, longer days of intense sunshine, and cool nights of Central Otago’s continental climate combine to create a gentler Sauvignon Blanc with softer fruit and lifting but less sharp acidity. “The tough conditions that we expose the vines to encourage them to put more energy into the fruit, [producing] few bunches but much more intensity,” adds Wilkinson.

Though these offbeat styles of Sauvignon Blanc are broadening the grape’s spectrum in this island nation, don’t expect that signature New Zealand Sauvignon Blanc style to disappear. “It is a style that is well suited to the geographic and climatic conditions of New Zealand’s major grape-growing regions,” says Judd. “But as the New Zealand industry matures, there will be an increased presence of what we call ‘left-field’ Sauvignon Blancs in the market.”

While this might worry those who have come to rely on the predictable nature of New Zealand Sauvignon Blanc as a category, stylistic diversity doesn’t undercut the intrinsic tie of these wines to their place of origin. “I think that ultimately, this will eventuate into two, perhaps three styles that will be instantly recognizable as [being] from New Zealand,” says Healy. “The one thing that they will all share is an interpretation of the intensity of the fruit quality that we have seen consistently over the past three and a half decades out of this country. It really is unique.”